5 Reasons You Should Create a YouTube Channel in 2023

by | Sep 14, 2023

In this article
5 min read

Thinking about starting your own YouTube channel? Check out our tips for beginning a YouTube channel, including making friends online and staying consistent.

There are ample options when it comes to creating and posting videos online, be it Instagram reels, TikTok, or other video-based applications. Despite these, creating a YouTube channel is the most recommended application for making videos and posting them.

YouTube is one of the leading platforms to generate loyal audience and gain increased views as well as money after posting videos. Besides, if you have noticed, then you will know that YouTube has launched some features that are similar to reels and TikTok. This feature is basically to create and post short video content to gain subscribers and keep them engaged for the long term.

Do you know how many YouTube channels presently exist? As of now, there are more than 51 million channels. Yes, you heard it right! This number is enough to motivate you to create a channel, generate some unique YouTube channel ideas, and start posting videos.

But if you are still not convinced, then here are 5 smart reasons for creating a YouTube channel in 2023 and a few tips for beginners to post videos and initiate audience engagement.

Video Promotions

YouTube channel

The responsibility of the YouTube algorithm is to suggest videos to viewers. The YouTube Algorithm focuses on the average view duration, high click-through rate, engagement level, and others. The idea of starting a YouTube channel is great even if there are not enough subscribers. The motive is to keep on creating video posts because video creators with a small number of subscribers receive thousands of views.

For example, Schrack Technik Romania, the Romanian subsidiary of an electrical equipment organization comprises 300 subscribers with only 31 videos, out of which few videos have received thousands of views. Implementing YouTube channel marketing that constitutes uploading quality videos along with relevant descriptions will help in promoting videos and gaining more views.

Longer Shelf-Life Videos

YouTube videos views

The purpose of creating a YouTube channel is to get a good number of views for video content. This is possible through the implementation of classic content as a part of the YouTube strategy. Video creators need to select a particular niche, and identify topics that will never go out of style.

Thereby, following this strategy will result in gaining a few views once the video is uploaded. But later on, there will be an increase in the number of views, maybe 2-3 years down the line.

Performance Analytics – YouTube Studio

YouTube channel analytics

How much are you aware of the YouTube Studio? It provides every minute detail to video creators starting from subscribers to views, and the overall growth of the channel. It is one of the best places on YouTube to keep track of the click-through rate, increase in the number of subscribers, traffic sources, and engagements including the number of likes, comments, and shares, the number of subscribers lost, and many more.

For instance, if there is a fall in the number of viewers, then creators need to focus on the timestamp of the video, rewatch clips, and finally regenerate ways to create entertaining videos. Thus, YouTube Studio provides overall analytics regarding the progress of video content, be it the short or the usual video form.

Great Monetization Features

monetizing with video marketing

If video creators can successfully become a part of the YouTube Partner Program (YPP), then advertisements can be enabled across video content. In return, monetary benefits can be earned depending upon the time viewers usually take to watch those advertisements.

Besides, certain milestones need to be achieved before applying for the YPP. These include- gaining 1000 subscribers, and 4000 hours of watch time within the last 12 months on one hand. On the other hand, gaining 1000 subscribers along with 10 million YouTube Shorts views within 3 months. So, achieving any one of these milestones will provide entry into the YPP, thus gaining 55% advertisement revenue for posting videos regularly.

Sharing Product Links

video description

The benefit of adding product links in the description section of YouTube videos will urge viewers to click on the link and purchase digital or physical products. Not all creators sell their products. Some make money by marketing products on behalf of companies. By doing so, creators become an affiliate of the company.

The benefit, in this case, is that viewers receive exclusive affiliate links that are shared as product links in the description section for the audiences. Therefore, if viewers click on the affiliate links and purchase any products, then creators gain a small commission from the sale.


Now that you are aware of the reasons, it is high time that you create a channel with the use of a YouTube channel name generator and start making and posting video content. You almost have all the knowledge that is required to understand that it is the most promising platform in 2023 for video creators. The short video content is the striking feature through which audiences can be inspired, educated, and entertained.

Are you prepared to begin and expand your YouTube channel in 2023? Visit our website for complete information on scheduling, posting, and analyzing your YouTube videos and other social media content together in one convenient location.

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